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With a nice variety of trendy clothes, including coats and leather jackets, streetwear t-shirts, hoodies for men or women and some limited edition hip-hop style urban wear t-shirts, you will surely find something to suit your taste. in our online clothing store IONIQ SHOP .

No matter the temperature, our reflective down jackets or our classic bomber jackets will allow you to feel comfortably warm without compromising on the look day or night.

We offer models for every season , including streetwear in cotton or light jersey for warm seasons and fur coats or windbreakers for winter seasons.

With a large selection of zipped and cargo pants for men and women with or without patterns to add to your wardrobe, complete the streetwear style by choosing a pair of shoes contrasting with a pair of unusual camouflage socks according to your mood of the moment

French or American music celebrities like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are fans of the streetwear fashion of the moment.

Take inspiration from their looks and the latest trends in our Must-Have Clothing Store to prepare a collection of trendy outfits by proudly wearing what you love and asserting your fancy personality or otherwise.

It is true to say that streetwear has conquered the planet. It is a global phenomenon that extends to fashion and all layers of popular culture. Despite its popularity, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California with surfers and skateboarders. Basically, the styles were made to withstand the skatepark, easy-to-wear items in denim, strong cottons and loose fits for girls or boys.

Streetwear owes much of its history to the USA . In the mid-'80s, around the time New York City sneaker culture was in its infancy, streetwear was gaining fame on the West Coast thanks to talented surfboard designers and shapers. These kids with a penchant for punk and graphics inspired by the new generation, were also inspired by well-known artists to sign their works in a style reminiscent of handmade graffiti . With this impetus, streetwear began putting its mark on boards and eventually on a series of graphic t-shirts that would go on to form the basis of streetwear branding.

After rising to prominence in California, the streetwear look spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself aesthetic. Punk, heavy metal, and hip-hop have all been embodied in casual styles. The hip-hop scene was crucial to the evolution of streetwear, with established sportswear brands like Kangol and Adidas wanting to associate themselves with the explosive hip-hop revolution of the 1980s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a big impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been seen on sportswear and in music videos, not only as indicators of favorite team, but also as fashion statements.

The 80s aesthetic was heavy in sportswear type. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have achieved idol status and have seen the development of basketball-inspired sportswear.

Michael Jordan , the most famous basketball player of the time, fueled the success of Nike's Air Jordans, which were invented in 1984 . The shoes remain a staple, and major partnerships over the years have sealed the Jordans as the holy grail of basketball.

Artists and musical icons of the 80s were names like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to emulate the outfits of their favorite hero . The style was oversized tees, designer tracksuits and bomber jackets. Accessorizing was heavy, Kangol hats like LL Cool J's, heavy gold chains and hip hop-style wide lace-up sneakers.

The opulence of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace defined this era and much of their lifestyle marked the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid blazers and pocket jackets were everywhere. Brands such as Champion, Wu-Wear and Avirex made sportswear to be seen. High-end brands were beginning to recognize the power of hip-hop icons and take interest in this new clientele. Brands like Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .

The 2000s saw the coming of " Bling " culture and an even greater expansion of hip-hop into the mainstream. At the turn of the century, renowned luxury brands entered the streetwear market. Gucci , Burberry and Fendi now regularly appear in music videos as well as on the red carpet. High fashion brands admit the power of celebrity and the hip-hop trend was the kind of counterculture that streetwear styles were a hit with. Hip-hop has become synonymous with streetwear from early rappers like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is glaring.

The once modest aesthetic has managed to find its way into the upper echelons of fashion. The seismic shift in our everyday attire is part of how a small movement in skate fashion has taken over the world . Everyday and work wear has become much more casual, with sneakers and jeans now acceptable for just about any event.

Luxury brands have fully embraced streetwear. From Balenciaga to Fendi, current collections are full of pieces that are more reminiscent of skatewear and the beginnings of hip-hop than haute couture. Streetwear offers its wearer to mix high and low fashion in an aesthetic that he quickly recognizes. The featurings projected brands and celebrities . Today, the more limited the item, the greater the demand. It's not unbelievable to see hundreds of t-shirts lined up outside a Balenciaga boutique on sale day, and their resale value can skyrocket within minutes. The so-called "weight" of a brand is part of its appeal to many people. The basic symbol of a brand is the new way to show its belonging to a tribe. Today there is no longer any difference between men's fashion or women's fashion because the unisex clothing look has taken over

As with many transformations, there is a cult of secrecy in much of the streetwear world. Exclusivity and access to limited-edition clothing, the compulsive excitement caused by scarcity, all of which often drive consumers into frenzies.

For a once- modest look, invented on the beaches of California , shaped in New York 's hip-hop and skate scenes, and then endorsed by the world, streetwear is here to stay!