DRAGON BALL KAME HOUSE SWEATSHIRT

Our beautiful variety of trendy clothing, including leather jackets and jackets, streetwear t-shirts, sweatshirts for men or women and some limited edition hip-hop style urban wear t-shirts, you will necessarily find something to suit your style. in our online clothing store IONIQ SHOP .

No matter the temperature, our reflective down jackets or our classic bomber jackets will keep you warm and comfortable without compromising on the look day or night.

We offer models for every season , including streetwear clothing in cotton or light jersey for the warm seasons and waterproof or windproof coats for the cold seasons.

With a wide choice of faux leather and cargo pants for men and women with or without patterns to add to your wardrobe, complete the streetwear style by choosing a pair of sneakers contrasting with a pair of unusual camouflage socks according to your mood of the moment

French or American music celebrities like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are addicted to the streetwear fashion of the moment.

Take inspiration from their looks and the latest collections in our must-have clothing store to prepare a collection of stylish outfits by proudly wearing what you love and asserting your glamorous or other personality.

It's fair to say that streetwear has conquered the planet. It's a global phenomenon that spans fashion and all layers of popular culture. Despite its notoriety, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear items in denim, strong cottons and roomy fits for girls or boys.

Streetwear owes much of its heritage to the USA . In the mid-1980s, around the time New York City sneaker culture was in its infancy, streetwear was gaining a reputation on the West Coast thanks to talented surfboard designers and shapers. These kids with a penchant for punk and new wave-inspired graphics, were also inspired by well-known artists to sign their works in a style reminiscent of handmade graffiti . With this enthusiasm, streetwear began putting its signature stamp on boards and eventually on a series of graphic tees that would go on to form the beginnings of the streetwear brand.

After its popularity in California, the streetwear look spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself style. Punk, heavy metal, and hip-hop have all represented themselves in casual styles. Hip-hop fashion was crucial to the evolution of streetwear, with established sportswear brands like Kangol and Adidas wanting to keep up with the explosive hip-hop revolution of the 80s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a big impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been adopted on sportswear and in music videos, not only as indicators of favorite team, but also as fashion statements.

The 80s aesthetic was heavy when it came to sportswear. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have achieved idol status and have seen the development of basketball-inspired sportswear.

Michael Jordan , the most famous sportsman of the time, fueled the success of Nike's Air Jordans, which were launched in 1984 . Sneakers remain a staple, and major collaborations over the years have cemented Jordans as the holy grail of footwear.

Artists and musical icons of the 80s were pioneers like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to emulate the outfits of their favorite hero . The style was oversized tees, designer tracksuits and bomber jackets. Accessorizing was heavy, Kangol hats like LL Cool J's, heavy gold chains and bold lace-up sneakers hip hop style.

the exuberance of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace defined that era and much of their styling charted the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid blazers and pocket jackets were everywhere. Brands such as Champion, Wu-Wear and Avirex made activewear to be seen. High-end brands were beginning to recognize the power of hip-hop icons and to appeal to this new clientele. Brands like Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .

The 2000s saw the coming of " Bling " culture and an even greater expansion of hip-hop into the mainstream. At the turn of the century, established luxury brands entered the streetwear market. Gucci , Burberry and Fendi now often appear in music videos as well as on the red carpet. High fashion brands recognized the power of celebrity and the hip-hop scene was the kind of counterculture that streetwear styles resonated with. Hip-hop has become a symbol of streetwear from early singers like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is indisputable|.

The style, once modest , has managed to establish itself in the upper echelons of fashion. The seismic metamorphosis of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work wear has become much more casual, with sneakers and jeans now acceptable for just about any event.

Luxury brands have certainly embraced streetwear. From Balenciaga to Fendi, the current collections are full of pieces that are more reminiscent of skatewear and the beginnings of hip-hop than haute couture. Streetwear allows its wearer to mix high and low fashion in an aesthetic that he quickly recognizes. Collaborations have powered brands and celebrities . Today, the more the item is out of stock, the greater the demand. It's not unusual to see hundreds of t-shirts lined up outside a Balenciaga boutique on sale day, and their resale value can skyrocket in an instant. The so-called "weight" of a brand is part of the charm it has on many people. The basic emblem of a brand is the new way to show its belonging to a tribe. There is now no border between men's fashion or women's fashion because the unisex clothing style has taken over.

As with many transformations, there is a cult of secrecy in a significant part of the streetwear world. The exclusivity and access to limited-edition items , the maniacal excitement caused by scarcity, all this regularly drives consumers into hysteria .

For a once- simple look, created on the beaches of California , adopted in New York 's hip-hop and skate scenes, then copied by the world, streetwear is here to stay!