STREET WEAR HOODIE ARTY | JAPAN URBAN WEAR
STREET WEAR HOODIE ARTY | JAPAN URBAN WEAR
This streetwear garment for men or women will be ideal to complete your clothing look. Feel free to combine it with other clothes of your choice to create your own personalized look.
- Original design : exclusive print
- Superior weight : perfect hold - 185g / m²
- Reinforced seams : high-end finishes
- Machine wash: 30 degrees (optimal conservation)
- Composition: 100% combed cotton
- FREE STANDARD SHIPPING
Don't forget to check our Size Guide before ordering! Our team always advises to choose 1 size above as a guarantee of safety.
Our beautiful variety of trendy clothing, including leather jackets and jackets, sportswear t-shirts, sweatshirts for men or women and some limited edition hip-hop style urban wear t-shirts, you will necessarily find something to suit your taste. in our online clothing store IONIQ SHOP .
No matter the weather, our reflective puffer jackets or classic smock-style jackets will keep you comfortably warm without compromising day-to-night looks.
We offer models for every season , including streetwear clothing in denim or light spandex for the hot summer seasons and waterproof or windproof coats for the cold winter seasons.
With a wide choice of faux and reflective pants for men and women with or without patterns to add to your collection, complete the streetwear style by choosing a pair of contrasting shoes with an unusual pair of two-tone socks depending on your mood.
French or American music celebrities like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are addicted to the streetwear fashion of the moment.
Get inspired by their looks and the latest collections in our must-have clothing store to prepare a collection of stylish outfits by proudly wearing what you love and asserting your hipster or other personality.
It is fair to admit that streetwear has conquered the planet. It's a global phenomenon that spans fashion and all layers of popular culture. Despite its notoriety, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear items in denim, strong cottons and loose fits for girls or boys.
Streetwear owes much of its history to the USA . In the mid-'80s, around the time sneaker culture in New York was in its infancy, streetwear was gaining a reputation on the West Coast thanks to talented surfboard designers and shapers. These children with a penchant for punk and graphics inspired by the new generation, were also inspired by renowned artists to sign their works in a style reminiscent of handmade graffiti . With this impulse, streetwear began to put its signature on boards and also on a series of graphic t-shirts that were to form the basis of the streetwear brand.
After rising to prominence in California, the streetwear style spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself aesthetic. Punk, heavy metal, and hip-hop have all represented themselves in casual styles. Hip-hop fashion was crucial to the evolution of streetwear, with established sportswear brands like Kangol and Adidas wanting to tie in with the explosive hip-hop revolution of the 1980s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a big impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been adopted on sportswear and in music videos, not only as favorite team markers, but also as fashion statements.
80s style was heavy in sportswear type. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have achieved idol status and have seen the development of basketball-inspired sportswear.
Michael Jordan , the most famous basketball player of the time, fueled the success of Nike's Air Jordans, which were created in 1984 . Sneakers remain a staple, and major collaborations over the years have sealed Jordans as the holy grail of footwear.
Singers and musical idols of the 80s were pioneers like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to emulate the outfits of their favorite hero . The style was oversized tees, designer tracksuits and bomber jackets. Accessorizing was heavy, Kangol hats like LL Cool J's, heavy gold chains and bold lace-up sneakers hip hop style.
the exuberance of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace marked this era and much of their style shaped the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid blazers and pocket jackets were ubiquitous. Brands such as Champion, Wu-Wear and Avirex made sportswear to be seen. High-end brands were beginning to recognize the power of hip-hop icons and take interest in this new clientele. Brands such as Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .
The 2000s saw the arrival of " Bling " culture and an even faster expansion of hip-hop into the mainstream. At the turn of the century, well-known luxury brands entered the streetwear market. Gucci , Burberry and Fendi now regularly appear in music videos as well as on the red carpet. High fashion brands admit the power of celebrity and the hip-hop trend was the type of counterculture that streetwear styles were a hit with. Hip-hop has become a symbol of streetwear from early singers like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is obvious.
The once modest aesthetic has managed to find its way into the upper echelons of fashion. The seismic metamorphosis of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work clothes have become infinitely more casual, with sneakers and jeans now acceptable for almost any event.
Luxury brands have definitely embraced streetwear. From Balenciaga to Fendi, current collections are full of pieces that are more reminiscent of skate clothes and the beginnings of hip-hop than haute couture. Streetwear offers its wearer the ability to combine high and low fashion in an aesthetic that he instantly recognizes. Partnerships have powered brands and celebrities . Today, the more limited the item, the greater the demand. It's not unusual to see hundreds of tee shirts lined up outside a Balenciaga store on sale day, and their resale value can skyrocket in an instant. The so-called "weight" of a brand is part of its appeal to many individuals. The basic emblem of a brand is the new way to show its belonging to a tribe. There is now no separation between men's fashion or women's fashion because the unisex clothing look has taken over
As with many changes, there is a cult of secrecy in much of the streetwear world. The exclusivity and access to limited-edition products, the maniacal excitement caused by scarcity, all this often drives fashionistas into hysteria .
For a once- humble look, invented on the beaches of California , cultivated in New York 's hip-hop and skate scenes, then copied by the world, streetwear is here to stay!