SUP 7 Sneaker - Streetwear Shoes | IONIQ SHOP

With a great variety of trendy clothes, including leather coats and jackets, streetwear t-shirts, hoodies for men or women and some limited edition hip-hop style urban wear t-shirts, you're bound to find something to suit your taste. in our online clothing store IONIQ SHOP .

No matter the temperature, our reflective puffer jackets or classic parka-style jackets will keep you comfortably warm without compromising on day-to-night appearance.

We offer models for every season , including streetwear clothing in cotton or light jersey for summer seasons and fur coats or windbreakers for cold seasons.

With a wide choice of printed and cargo pants for men and women with or without patterns to add to your wardrobe, complete the streetwear style by choosing a pair of shoes contrasting with a pair of unusual camouflage socks according to your current mood.

French or American music celebrities like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are fans of the streetwear fashion of the moment.

Take inspiration from their looks and the latest collections in our Must-Have Clothing Store to prepare a collection of stylish outfits by proudly wearing what you love and asserting your whimsical or other personality.

It's fair to say that streetwear has taken the world by storm. It's a global phenomenon that spans fashion and all veins of popular culture. Despite its popularity, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear denim pieces, heavyweight cottons and loose fits for girls or boys.

Streetwear owes much of its history to the USA . In the mid-'80s, around the time sneaker culture in New York was in its infancy, streetwear was making a name for itself on the West Coast as a talented surfboard designer and shaper. These teenagers with a penchant for punk and graphics inspired by the new generation, were also inspired by well-known artists to sign their works in a style reminiscent of handmade graffiti . With this inspiration, streetwear began putting its mark on boards and also on a series of graphic t-shirts that would go on to form the basis of the streetwear brand.

After its popularity in California, the streetwear look spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself style. Punk, heavy metal, and hip-hop have all reflected in casual styles. The hip-hop scene was pivotal to the evolution of streetwear, with legacy sportswear brands like Kangol and Adidas wanting to associate themselves with the explosive hip-hop revolution of the 1980s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a great impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been adopted on sportswear and in music videos, not only as indicators of favorite team, but also as fashion statements.

80s style was heavy in sportswear type. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have attained god-like status and thus have seen the development of basketball-inspired sportswear.

Michael Jordan , the most famous sportsman of the time, fueled the success of Nike's Air Jordans, which were invented in 1984 . Sneakers remain a staple, and major partnerships over the years have sealed Jordans as the holy grail of footwear.

Artists and musical icons of the 80s were names like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to emulate the clothes of their chosen hero . The style was oversized t-shirts, designer tracksuits and bomber jackets. Accessorizing was key, Kangol hats like LL Cool J's, heavy gold chains and wide lace-up hip hop-style sneakers.

The opulence of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace defined that era and much of their lifestyle shaped the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid flannel and pocket jackets were ubiquitous. Brands such as Champion, Wu-Wear and Avirex made activewear to be seen. High-end brands were beginning to see the power of hip-hop stars and to appeal to this new clientele. Brands like Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .

The 2000s saw the rise of " Bling " culture and an even greater rise of hip-hop into the mainstream. At the turn of the century, established luxury brands entered the streetwear market. Gucci , Burberry and Fendi now often appear in music videos as well as on the red carpet. High fashion brands recognized the power of celebrity and the hip-hop trend was the kind of counterculture that streetwear styles were a hit with. Hip-hop has become synonymous with streetwear from early rappers like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is undeniable.

The once modest style has managed to find its way into the upper echelons of fashion. The seismic transformation of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work wear has become infinitely more casual, with sneakers and jeans now acceptable for almost any event.

Luxury brands have certainly embraced streetwear. From Balenciaga to Fendi, the current collections are full of pieces that are more reminiscent of skatewear and the beginnings of hip-hop than haute couture. Streetwear offers its wearer to mix high and low fashion in a look that he instantly recognizes. Partnerships have screened brands and celebrities . Today, the longer the item is unavailable, the greater the demand. It's not amazing to see hundreds of t-shirts lined up outside a Balenciaga store on sale day, and their resale value can skyrocket in an instant. The so-called "weight" of a brand is part of the charm it has on many people. The basic emblem of a brand is the new way to show its belonging to a tribe. Today there is no longer a separation between men's fashion and women's fashion because the unisex clothing look has taken over.

As with many movements, there is a cult of secrecy in much of the streetwear world. The exclusivity and access to limited-edition items, the maniacal excitement of scarcity, all this regularly drives fashionistas into a frenzy.

For a look of yesteryear Humble , founded on the beaches of California , cultivated in New York 's hip-hop and skate scenes, then embraced by the world, streetwear is here to stay!