Sneaker LADY 3 - Streetwear shoes | IONIQ SHOP

With a nice variety of trendy clothes, including coats and leather jackets, streetwear t-shirts, hoodies for men or women and some limited edition hip-hop style urban wear t-shirts, you will surely find something to suit your style. in our online clothing store IONIQ SHOP .

No matter the temperature, our reflective down jackets or our classic bomber jackets will keep you comfortably warm without compromising your appearance day or night.

We have styles for every season , including streetwear in lightweight cotton or spandex for warm seasons and fur coats or windbreakers for cold seasons.

With a wide selection of faux and skinny pants for men and women with or without patterns to add to your collection, complete the streetwear style by choosing a matching pair of sneakers with a pair of camouflage print socks according to your current mood.

French or American music celebrities like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are fans of the sportswear fashion of the moment.

Get inspired by their style and the latest trends in our must-have clothing store to prepare a collection of trendy outfits by proudly wearing what you love and asserting your hipster or other personality.

It is correct to say that streetwear has conquered the whole world. It's a global phenomenon that spans fashion and all layers of popular culture. Despite its notoriety, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear items in denim, heavyweight cottons and loose fits for girls or boys.

Streetwear owes much of its history to the USA . In the mid-'80s, around the time sneaker culture in New York was in its infancy, streetwear was gaining a reputation on the West Coast thanks to talented surfboard designers and shapers. These children with a penchant for punk and graphics inspired by the new wave, were also inspired by famous artists to sign their works in a style reminiscent of handmade graffiti . With this enthusiasm, streetwear began putting its mark on boards and also on a series of graphic t-shirts that would go on to form the basis of the streetwear brand.

After rising to prominence in California, the streetwear look spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself aesthetic. Punk, heavy metal, and hip-hop have all represented themselves in casual styles. Hip-hop fashion was instrumental in the evolution of streetwear, with legacy sportswear brands like Kangol and Adidas wanting to tie in with the explosive hip-hop revolution of the 80s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a great impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been adopted on sportswear and in music videos, not only as indicators of favorite team, but also as fashion statements.

The 80s aesthetic was heavy when it came to sportswear. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have attained a status of gods and thus have seen the development of basketball-inspired sportswear.

Michael Jordan , the most famous player of the era, fueled the success of Nike's Air Jordans, which were invented in 1984 . Footwear remains a staple, and major partnerships over the years have cemented the Jordans as the holy grail of sneakermaking.

THE 80s rappers and music icons were household names like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to copy the outfits of their favorite hero. The style was that of xxl t-shirts, designer tracksuits and bomber jackets. Accessorizing was heavy, Kangol hats like LL Cool J's, heavy gold chains and hip hop-style wide lace-up sneakers.

The opulence of the 90s contrasts sharply with the sportswear of the 80s. Biggie, Tupac and Mace defined this era and much of their lifestyle marked the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid blazers and pocket jackets were ubiquitous. Brands such as Champion, Wu-Wear and Avirex made activewear to be seen. High-end brands were beginning to see the power of hip-hop idols and to take an interest in this new clientele. Brands such as Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .

The 2000s saw the arrival of " Bling " culture and an even faster expansion of hip-hop into the mainstream. At the turn of the century, established luxury brands entered the streetwear market. Gucci , Burberry and Fendi now regularly appear in music videos as well as on the red carpet. High fashion brands recognized the power of celebrity, and the hip-hop scene was the kind of counterculture that streetwear styles were a hit with. Hip-hop has become synonymous with streetwear from early artists like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is undeniable.

The style, once modest , has managed to establish itself in the upper echelons of fashion. The seismic metamorphosis of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work wear has become much more casual, with sneakers and jeans now acceptable for almost any event.

Luxury brands have definitely embraced streetwear. From Balenciaga to Fendi, current collections are full of pieces that are more reminiscent of skatewear and early hip-hop than haute couture. Streetwear allows its wearer to blend high and low fashion into a style they instantly recognise. Collaborations have screened brands and celebrities . Today, the more the item is out of stock, the greater the demand. It's not uncommon to see hundreds of t-shirts lined up outside a Balenciaga store on sale day, and their resale value can skyrocket within minutes. The so-called "weight" of a brand is part of its appeal to many individuals. The basic motto of a brand is the new way to show its belonging to a tribe. To date, there is no longer any difference between men's fashion or women's fashion because the unisex clothing style has taken over.

As with many transformations, there is a cult of secrecy in much of the streetwear world. Exclusivity and access to limited-edition products , the compulsive excitement caused by scarcity, all this regularly drives consumers into hysteria .

For a style of yesteryear Humble , founded on the beaches of California , shaped in New York 's hip-hop and skate scenes, then copied by the world, streetwear is here to stay!