Street Wear Glowing Jacket Lady - Reflective Down Jacket | Japan Urban Wear

Our beautiful variety of trendy clothing, including leather jackets and jackets, sportswear t-shirts, hoodies for men or women and some limited edition hip-hop style urban wear t-shirts, you will surely find a garment to your liking in our online clothing store IONIQ SHOP .

Whatever the weather, our reflective down jackets or our classic jackets will keep you warm and comfortable without compromising on the look day or night.

We offer models for every season , including streetwear clothing in cotton or light jersey for the hot summer seasons and fur coats or windbreakers for the cold winter seasons.

With a wide choice of printed and skinny pants for men and women with or without patterns to add to your wardrobe, complete the streetwear style by choosing a pair of sneakers contrasting with a pair of khaki printed socks according to your mood of the moment

French or American music stars like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza are addicted to the sportswear fashion of the moment.

Get inspired by their style and the latest collections in our Comfortable Clothing Boutique to prepare a collection of stylish outfits by proudly wearing what you love and asserting your glamorous or other personality.

It is fair to admit that streetwear has conquered the whole world. It's a global phenomenon that spans fashion and all veins of popular culture. Despite its popularity, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear items in denim, heavyweight cottons and baggy fits for girls or boys.

Streetwear owes much of its history to the USA . In the mid-'80s, around the time sneaker culture in New York was in its infancy, streetwear was gaining a reputation on the West Coast thanks to talented surfboard designers and shapers. These kids with a penchant for punk and new wave-inspired graphics, have also taken inspiration from well-known artists to sign their works in a way reminiscent of handmade graffiti . With this inspiration, streetwear began to put its signature on boards and eventually on a series of graphic t-shirts that were to form the basis of the streetwear brand.

After rising to prominence in California, the streetwear style spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself aesthetic. Punk, heavy metal, and hip-hop have all reflected in casual styles. The hip-hop scene was pivotal to the evolution of streetwear, with legacy sportswear brands like Kangol and Adidas wanting to tie in with the explosive hip-hop revolution of the 80s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a great impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been seen on sportswear and in music videos, not only as favorite team markers, but also as fashion statements.

80s style was heavy in sportswear type. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players have attained a status of gods and thus have seen the development of basketball-inspired sportswear.

Michael Jordan , the most famous basketball player of the time, fueled the success of Nike's Air Jordans, which were released in 1984 . Footwear remains a staple, and major collaborations over the years have cemented Jordans as the holy grail of footwear.

THE 80s rappers and musical idols were benchmarks like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to copy the clothes of their favorite hero. The style was oversized tees, designer tracksuits and bomber jackets. Accessorizing was a must, Kangol hats like LL Cool J's, heavy gold chains and chunky lace-up hip hop-style sneakers.

the sheer scale of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace defined that era and much of their attitude charted the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid blazers and pocket jackets were ubiquitous. Brands such as Champion, Wu-Wear and Avirex made sportswear to be seen. High-end brands were beginning to recognize the power of hip-hop stars and to take an interest in this new clientele. Brands such as Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-oriented denim .

The 2000s saw the arrival of " Bling " culture and an even greater rise of hip-hop into the mainstream. At the turn of the century, established luxury brands entered the streetwear market. Gucci , Burberry and Fendi now often appear in music videos as well as on the red carpet. High fashion brands recognized the power of celebrity and the hip-hop trend was the type of counterculture that streetwear styles resonated with. Hip-hop has become a symbol of streetwear from early pioneers like LL Cool J to current figures like ASAP Rocky and Kanye, the impact on fashion is undeniable.

The aesthetic, once modest , has managed to establish itself in the upper echelons of fashion. The seismic metamorphosis of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work wear has become infinitely more casual, with sneakers and jeans now acceptable for just about any event.

Luxury brands have certainly embraced streetwear. From Balenciaga to Fendi, current collections are full of pieces that are more reminiscent of skatewear and early hip-hop than haute couture. Streetwear allows its wearer to mix high and low fashion in an aesthetic that he easily recognizes. Partnerships have catapulted brands and celebrities . Today, the more the item is out of stock, the greater the demand. It's not amazing to see hundreds of t-shirts lined up outside a Balenciaga store on sale day, and their resale value can skyrocket in an instant. The so-called "weight" of a brand is part of its appeal to many people. The basic symbol of a brand is the new way to show its belonging to a tribe. There is now no difference between men's fashion or women's fashion because the unisex style of clothing has taken over.

As with many changes, there is a cult of secrecy in much of the streetwear world. Exclusivity and access to limited-edition items, the uncontrollable excitement caused by scarcity, all frequently drive consumers into hysteria .

For a once- humble style, founded on the beaches of California , shaped in New York 's hip-hop and skate scenes, then copied by the world, streetwear is here to stay!