TWL 2 Sneaker - Streetwear Shoes | IONIQ SHOP

Our beautiful variety of trendy clothing, including leather jackets and jackets, sportswear t-shirts, hoodies for men or women and some limited edition hip-hop style urban wear t-shirts, you will surely find a garment to your style in our online clothing store IONIQ SHOP .

No matter the weather, our reflective down jackets or our classic jacket type jackets will allow you to feel comfortably warm without compromising on the look day or night.

We offer models for every season , including streetwear clothing in cotton or light jersey for summer seasons and fur coats or windbreakers for cold seasons.

With a large selection of faux and skinny pants for men and women with or without patterns to add to your wardrobe, complete the streetwear style by choosing a matching pair of shoes with a pair of khaki printed socks according to your current mood.

French or American music stars like Justin Bieber, Billie Eilish, Pharrell Williams, Chris Brown, Vald, Naza, are fans of the sportswear fashion of the moment.

Get inspired by their looks and the latest trends in our Comfortable Clothing Boutique to prepare a collection of trendy outfits by proudly wearing what you love and asserting your glamorous or other personality.

It is true to say that streetwear has conquered the whole world. It's a global phenomenon that spans fashion and all veins of popular culture. Despite its popularity, it is by no means a new trend. Streetwear has a 50-year history, rich in cultural icons. He was born and raised in California among surfers and skateboarders. Originally, styles were made to withstand the skatepark, easy-to-wear items in denim, heavy cottons, and loose fits for girls or boys.

Streetwear owes much of its heritage to the USA . In the mid-'80s, around the time New York City sneaker culture was in its infancy, streetwear was gaining fame on the West Coast thanks to talented surfboard designers and shapers. These children with a penchant for punk and graphics inspired by the new generation, were also inspired by well-known artists to sign their works in a style reminiscent of handmade graffiti . With this enthusiasm, streetwear began to put its mark on boards and eventually a series of graphic t-shirts that would form the beginnings of the streetwear brand.

After its popularity in California, the streetwear look spread to the West Coast where it became a mainstay of skate and hip-hop in New York. Early streetwear brands drew inspiration from counterculture tribes and their do-it-yourself aesthetic. Punk, heavy metal, and hip-hop have all reflected in casual styles. The hip-hop scene was crucial to the evolution of streetwear, with established sportswear brands like Kangol and Adidas wanting to tune into the explosive hip-hop revolution of the 1980s . From the mid-1980s, sportswear and streetwear became synonymous. American professional sports franchises have had a great impact on global clothing style. Los Angeles Raiders and Chicago Bulls caps and jackets have been adopted on sportswear and in music videos, not only as favorite team markers, but also as fashion statements.

80s style was heavy in sportswear type. The cool kids wore tracksuits and jumpsuits, classics from Reebok, Converse, Diadora Maverick's and the new Adidas Pro Shells. Basketball players achieved idol status and thus saw the rise of basketball-inspired sportswear.

Michael Jordan , the most famous sportsman of the time, fueled the success of Nike's Air Jordans, which were invented in 1984 . Footwear remains a staple, and major partnerships over the years have cemented Jordans as the holy grail of footwear.

Artists and musical idols of the 80s were pioneers like Grandmaster Flash, Run DMC, the Beastie Boys and, in 1987, NWA A generation of hip-hop heads was born, each eager to copy the styles of their chosen hero. The style was oversized tees, designer tracksuits and bomber jackets. Accessorizing was a must, Kangol hats like LL Cool J's, heavy gold chains and chunky lace-up hip hop-style sneakers.

The opulence of the 90s stands in stark contrast to the sportswear of the 80s. Biggie, Tupac and Mace defined that era and much of their attitude charted the streetwear trends that still dominate today. Timberland boots, denim, high-end sportswear, plaid flannel and pocket jackets were everywhere. Brands such as Champion, Wu-Wear and Avirex made sportswear to be seen. High-end brands were beginning to recognize the power of hip-hop stars and to take an interest in this new clientele. Brands like Guess, Versace, Moschino and Calvin Klein paved the way for high-end, fashion-focused denim .

The 2000s saw the arrival of " Bling " culture and an even faster rise of hip-hop into the mainstream. At the turn of the century, established luxury brands entered the streetwear market. Gucci , Burberry and Fendi now often appear in music videos as well as on the red carpet. High fashion brands admit the power of fame and the hip-hop scene was the kind of counterculture that streetwear styles resonated with. Hip-hop has become synonymous with streetwear from early artists like LL Cool J to current stars like ASAP Rocky and Kanye, the impact on fashion is undeniable.

The aesthetic, once modest , has managed to establish itself in the upper echelons of fashion. The seismic transformation of our everyday attire is part of how a small movement in skate fashion took over the world . Everyday and work wear has become infinitely more casual, with sneakers and jeans now acceptable for almost any event.

Luxury brands have definitely embraced streetwear. From Balenciaga to Fendi, current collections are full of pieces that are more reminiscent of skatewear and the beginnings of hip-hop than haute couture. Streetwear allows its wearer to combine high and low fashion in a style that he quickly recognizes. Featurings have propelled brands and celebrities . Today, the more limited the item, the greater the demand. It's not amazing to see hundreds of t-shirts lined up outside a Balenciaga store on sale day, and their resale value can skyrocket in no time. The so-called "weight" of a brand is part of the charm it exerts on many people. The basic symbol of a brand is the new way to show its belonging to a tribe. Today there is no longer a separation between men's fashion and women's fashion because the unisex clothing look has taken over

As with many movements, there is a cult of secrecy in much of the streetwear world. Exclusivity and access to limited-edition products, the uncontrollable excitement caused by scarcity, all frequently drive consumers into hysteria .

For a once- simple look, created on the beaches of California , cultivated in New York 's hip-hop and skate scenes, then copied by the world, streetwear is here to stay!